Social media is all about starting conversations with prospects, creating dedicated communities of fans centered around a company brand. It’s also about recognizing that having an integrated, multi-channel campaign is the best way to reach your target audience on every platform they use.
Whether you have a blog or a Facebook page or you want to learn how to navigate Twitter or Youtube, I can help. Well-written, creatively informative and fun content on ANY platform is the key to getting audiences engaged and forming positive relationships with them. Here are some of the ways I can help you achieve an integrated, successful multi-platform social media campaign:
Integrating Online & Offline Campaigns
Adding your Facebook URL, blog/website address or Twitter handle to ads and other print marketing collateral connects your online properties with your offline sales pitch, allowing you to invite potential customers and clients to join your community and increase trust in your business. Customizing your message for each platform, print or online, also maximizes the potential reach of your content. Through copywriting, I can help you tailor your message for each platform and design integrated print collateral that will extend your marketing offline and maximize your ability to reach the most of your market.
Creating Excitement with Contests & Discounts for Your Online Community
Build excitement within your online community and drive more brand loyalty by advertising a contest or discount on social media.
A contest creates competition between fans, generates buzz for your business organically and becomes viral when people ‘share’ the contest or enter the contest by writing an article that receives the most comments; which in turn reaches even more people.
Advertising promotions or discounts that you have via social media rewards your community for their loyalty and reminds them they can do more than follow and engage with your company-they can buy from you.
So if you’re looking to start a creative contest or promotion via social media, talk to me and I’ll help you set it up!
Contact me for pricing, packages and other writing projects.