In Retrospect was inspired by my passion for developing engaging brand stories that help businesses a bract and grow their target audiences, leading to business growth. I thrive on helping clients discover who they are, what they stand for and how to connect with their target markets in ways that builds brand loyalty, generates new and exciting innovative campaigns and presents opportunities for increased growth.
The ‘In’ aspect of my business name reflects my versatility in writing content for a wide spectrum of industries. From B2B brands and the tourism and hospitality industry to indie film and television, I’ve developed many integrated and innovative campaigns multi-channel campaigns for B2B & B2C clients incorporating advertising, public relations, blogging, copywriting and social media. The ‘Retrospect’ aspect of my business reflects my desire to help clients leverage off of their past marketing successes, incorporating aspects from past campaigns that worked and learning how to adapt from those that didn’t.
My willingness to take on the challenge of developing strategic marketing campaigns in a wide variety of industries proves to clients that I have the skills and experience to take their companies from infancy to successful continual growth.