Introducing Amazing Canadian Short Films From the Storyhive Library

Although I’ve been working on and watching some amazing films lately, this year is the first year that I’ve actively paid attention and supported the Storyhive project. In a nutshell, the Storyhive project is a community powered funding program run by Telus in Western Canada that distributes production grants and distribution opportunities for creative people to develop live action and animated short films, web series and music videos.

Every year, Storyhive has submission periods for each category and once they’ve been accepted for the $10,000 production grants, voting periods open allowing the individual creators to get promoting for votes via social media as they vie for production grants in each category. Winners in each category receive customized career training and the opportunity to have their projects screened at the Banff World Media Festival.

I’d like to focus on the amazing library of female-directed live action short films from this year’s Digital Shorts competition as well as add in a couple of other projects that you may not have heard of. These films are all amazing in their own right with innovative and fun narratives and you definitely be watching them before it’s too late!

Never Better: A Closure Comedy directed by Lucie Guest

The first BC entry on this list, this one is a hilarious cringe-worthy comedy about the situation one woman, Rudi, finds herself in post-breakup. It’s about her journey to find closure.

Where to see it: It’s available on Storyhive online and for Telus subscribers on Optik Local on your Telus box at On Demand->TV On Demand->Optik Local->Storyhive Winners->Short Films by Female Directors for a very limited time so watch it before it’s too late!

 

I Phub You directed by Shannon Hunt

A cool concept for a short film rarely seen today, I Phub You tells the story of timid Kurtis struggling to connect with people in our technology obsessed world. After an incident leaves his world silent, he discovered what it means to truly connect with someone.

Where to see it: It’s available on Storyhive online and for Telus subscribers on Optik Local on your Telus box at On Demand->TV On Demand->Optik Local->Storyhive Winners->Short Films by Female Directors for a very limited time so watch it before it’s too late!

 

Nightwalk directed by Andrea Beça

A captivating mystery, Nightwalk focuses on Aatisha who makes an eerie discovery walking home one night: a memory card full of photos of her. The hunt is on to discover who’s been following her and the truth is more than she bargained for. You’ll love the twist at the end!

Where to see it: It’s available on Storyhive online and for Telus subscribers on Optik Local on your Telus box at On Demand->TV On Demand->Optik Local->Storyhive Winners->Short Films by Female Directors for a very limited time so watch it before it’s too late!

 

The Man in the Rabbit Mask directed by Ariel Hansen

Directed by seasoned horror actress Ariel Hansen, two girls recite a poem over candlelight during a sleepover that invites a mysterious stranger offering a gift-for a price. It’s 5 minutes of suspenseful horror that you’ll want to watch over and over again!

Where to see it: It’s available on Storyhive online and for Telus subscribers on Optik Local on your Telus box at On Demand->TV On Demand->Optik Local->Storyhive Winners->Short Films by Female Directors for a very limited time so watch it before it’s too late!

 

Static Alex directed by Alayna Silverberg

After mysteriously acquiring powers that allow her to control static electricity, Alex struggles to learn how to utilize them when faced with a crowd of bullies. Help from an unexpected source leads her to realize the full potential of her powers and how to move forward. For a 9 minute film, I loved the super power effects on this and I appreciated how it reminded me of Lincoln Campbell from Agents of Shield!

Where to see it: It’s available on Storyhive online and for Telus subscribers on Optik Local on your Telus box at On Demand->TV On Demand->Optik Local->Storyhive Winners->Short Films by Female Directors for a very limited time so watch it before it’s too late!

 

Chocolate Cake directed by Brittney Grabill

Jenny and Tim share a slice of chocolate cake during their first date and imagine through a series of flashforwards what it would mean for them to put themselves out there and take a chance on love. A sensitive look on how taking a chance with your heart can be a reward within itself, it’s definitely the most thought provoking film in the library.

Where to see it: It’s available on Storyhive online and for Telus subscribers on Optik Local on your Telus box at On Demand->TV On Demand->Optik Local->Storyhive Winners->Short Films by Female Directors for a very limited time so watch it before it’s too late!

 

Inconceivable directed by Joel McCarthy

This one isn’t a short film but rather the pilot episode of a hilarious web series where after 6 months of an experimental, open relationship 24 year old lesbian artist Rita discovers herself pregnant by 25 year old straight filmmaker Adam.  The pilot does a great job of establishing the awkwardness and the humor in the situation along with the fear that comes with the ‘what now’ scenario.

Where to see it: It’s available for Telus subscribers on Optik Local on your Telus box at On Demand->TV On Demand->Optik Local->Storyhive Winners->Web Series Pilots for a very limited time so watch it before it’s too late!

 

The Third Bandit directed by David I. Strasser

Runaway teens Charlie and Lara crisscross across BC in a drug fueled bank robbing spree after being taken in by a cult-like family. Indebted to the charismatic leader/crime lord Donovan, they must rob three banks in three days while deciding if they can trust disgraced cop Andrew Boone as the third member of their trio on this crime spree. The film establishes the suspense and tension right away while leaving you wondering what will happen next. It’s an older entry into the Storyhive library but it delivers just as much as the newer films.

Where to see it: It’s available for Telus subscribers on Optik Local on your Telus box at On Demand->TV On Demand->Optik Local->Storyhive Winners->Past Winners for a very limited time so watch it before it’s too late!

 

These great stories and amazing short films definitely deserve recognition and I thought I’d do my part in making sure they reach larger audiences!

Stay tuned for more on film and TV publicity campaigns, new projects, film festivals, travel/tourism projects and other news!

Case Study: Managing Unit Publicity and PR Campaign for the 2017 Crazy8s Film Event

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THE CHALLENGE

As unit publicist for the Crazy8s Film Event, developing the PR campaign for the film event as well as managing the publicity for all 6 winning teams during production, on set and during post production meant that I had educate the media that this was a film event, not a film festival. Being a film event meant that the top 6 winning teams won THE RIGHT to have their films produced and edited in 8 days with in-kind sponsorship donations in the form of cash and equipment, rather than submitting finished films to win awards.

The teams were:

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CypherA coming of age hip hop story about a Korean American teenager who finds a platform to confront the pain of his past in LA’s underground hip hop scene following the 1992 riots.

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Anh Hung-a story of how sibling bonds are forever changed when a young girl discovers the truth of her family’s (and her older brother’s) activities outside the law.

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The Prince-a young dancer and her uncle, an actor, struggle with their identity as Middle Eastern Canadians following a violent confrontation on public transit.

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No Reservations-a satirical take on pipelines where the roles of the homeowners and the oil/gas company executives are reversed.

Undertaker’s Son– A young man in an 1880s Western town is forced to confront some long buried feelings about family when he joins his father for his first day of work as a undertaker for the family business.

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WoodMan-A man made of wood befriends a woman online and comes to realize how some of the lies he’s been telling himself has kept him trapped for years.

Additionally, I was also responsible for working with the teams to develop the official press kits that properly reflected their experiences and positioned the proper ‘story hooks’ for each of the 6 films to mainstream and online local and international media. With this year’s group of films focused on subjects outside popular genres such as horror, LGBT, romance and straight up comedy, developing the PR campaign was less about pitching to genre-specific media and more about doing research into each media outlet and what the types of films the journalists/bloggers/podcasters usually reviewed and scheduled interviews for.

THE SOLUTION

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After conducting extensive research into key media outlets and influencers and the topics they covered, I focused on pitching all 6 teams based on 3 parameters:

  • The hooks/subject matter/genre of each film
  • The background/experience of the director/producer teams (ie. whether they’d won awards, notable projects they’d worked on)
  • The ages of the director/producer teams (as some media outlets skewed more towards audiences between the ages of 20-35)

Following these parameters, I pitched all 6 teams to select podcasts and blogs in Vancouver, New York, Toronto and Seattle along with local radio stations and newspapers. Over the course of the six weeks, I followed up with key media outlets through both email and conversations via social media and continue to pitch each film based on topics of interest. I also worked with the Vancouver Sun to set up an official production blog for all teams to blog about their experiences with Crazy8s and share their journeys from writing the scripts to location scouting and casting.

RESULTS

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Through story pitching and social media campaign management, I secured national and international press coverage for all 6 film teams and the film event including but not limited to: radio stations such as Roundhouse Radio and Co-op Radio in Vancouver, broadcast media outlets such as CBC Vancouver, Novus TV and Vancouver TV, podcast media such as Endeavours Radio and print media outlets such as The Georgia Straight.

National and international outlets include Under the Noise Podcast (New York), About to Review (Seattle), Never Sleeps Network (Toronto) and Short Film Fan (Toronto)