Freelance Writing: Social Media Monitoring Made Easy for Jeweller Magazine

Hello All,

My latest freelance contribution to Jeweller Magazine across the pond in Melbourne, Australia focuses on the best social media monitoring tools out on the market for jewellers to use that are A) free, B) easy to use and C) provide metrics for all kinds of social media platforms.

Check it out here or at the direct link, if you’d like and let me know what you think and if you’ve come across other tools that are just as awesome!

Remember, keep it locked here for more in marketing, PR & indie film!

Announcing the Official Launch of My IMDB Page

 

Hello All,

 

As I’ve been doing more unit publicity work in film & television in last few years and looking into new opportunities to continue to help amazing narratives in film, TV and web get the promotion they deserve and get discovered, I thought it was time to officially put my experience in the industry out there.

That’s why today, I’m pleased to make the announcement on the official launch of my IMDB page! As always, you’ll be able to follow me on here and via Twitter for the latest updates on all types of projects from social media marketing to blogging/copywriting but my IMDB page will have all the official listings of all my unit publicity experience.

Keep it locked to my blog here & on my IMDB page for everything film!

Top 10 Unique Ways to Promote Films & TV Shows

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Deadpool Billboard Campaign

Starting a marketing campaign for a new movie or TV show isn’t an exact science but there are a couple of crucial elements that shouldn’t be forgotten. 1. Timing is EVERYTHING when it comes to any promotional campaign for movies & TV. You have to build up an incredible amount of hype in a tight time frame leading up to and during the launch of the film/TV show.  2. TV shows & movies are content goldmines-filled with awesome images, storylines & characters that will give you a huge edge when building an upcoming TV or film launch.

So how do you get started on marketing for a film and/or a TV show? Here are top 10 unique strategies, tips & creative ideas for an exceptional marketing campaign for your next movie or TV show.

 

  1. Create Something Memorable With A Publicity Event

shaun-the-sheep-charity-art-trail

In his popular best-selling book Purple Cow, renowned marketing guru Seth Godin (& one of my biggest inspirations of all time) makes a comment about how in order to be remarkable, you must include something worth noticing into your product, service or campaign. In other words, to get people talking about your campaign-and have it go viral-you have to DO something worth talking about.

Word of mouth is by far the most powerful form of marketing and in some ways, it can be the most memorable. The more people talk about your campaign, the more viral marketing works for you.

To help launch the film in the UK and celebrate the Year of the Sheep for Chinese New Year, Shaun the Sheep starred in two charity art trails in London and Bristol with larger than life sculptures of the famous sheep raising funds for children’s hospitals in the UK.

When Matt Groening & Co decided to finally bring The Simpsons to the big screen, they converted several 7-Elevens across the US and even in Canada into Kwik-E-Marts selling items like Squishees and donuts & propelled their publicity campaign into legendary status almost overnight. Do something remarkable.

 

  1. Pre-Roll Video Advertising

What’s pre-roll advertising? In a nutshell, it’s a short teaser trailer that will appear before related YouTube videos or IMDB videos that has a call-to-action at the end of the clip. Entice viewers to click through to the website to watch the full trailer, enter their email to win tickets or play a social game about the movie. It’s a great way to make your teaser trailer memorable.

 

  1. Open Up Your Press Events

BERLIN, GERMANY - APRIL 29: (L-R) Actors Simon Pegg, Zoe Saldana, Zachary Quinto, director J.J. Abrams, actors Chris Pine and Alice Eve attend the 'Star Trek Into Darkness' Press Conference at Hotel Adlon on April 29, 2013 in Berlin, Germany. (Photo by Sean Gallup/Getty Images for Paramount Pictures) *** Local Caption *** Simon Pegg; Zoe Saldana; Zachary Quinto; J.J. Abrams; Chris Pine; Alice Eve

This one might seem like a no brainer, but you’d be surprised at how many people still continue to rely on mainstream media outlets & critics for their coverage. But by opening up your press event to influential bloggers and fans, or better yet, having several smaller press events in different regions, there is HUGE potential to have your film/TV show gain viral coverage & you could also run a contest in conjunction with the event to have fans enter to meet the cast.

 

  1. Allow Your Audience to Experience The Story

To help promote Christopher Nolan’s 2009 mind-bending action thriller Inception, Warner Brothers created a virtual game ‘Mind Crime’ playing on the movie’s tagline “your mind is the scene of the crime” and allowing users to develop their own dream worlds/mazes & move within them.

The virtual game allowed users to not only build and move within their own dream landscapes and even introduced the repercussions of having a mind’s defences attack you-just like the characters in the film experience. The game also integrated the ability for you to share your progress via Facebook, play mazes created by other fans & compete with each other on the leader board, helping to spread the word about the movie virally.

 

  1. Make Viewers A Part of the Film

gotham-newspaper

In the 15 months leading up to the launch of second film in Christopher Nolan’s Dark Knight trilogy; Warner Brothers created a 360° immersive experience recruiting over 11 million people in 75 countries to become citizens of Gotham. These fans fueled the rise of the Joker as henchmen, campaigned for Harvey Dent to get elected as District Attorney, and even took the law into their own hands by becoming copycat Batman vigilantes. From calling phone numbers written in the sky to hunting down GPS coordinates to find mobile phones baked inside of birthday cakes, “Why So Serious?” generated an enormous amount of buzz for the film.

 

  1. Use More Niche Social Media Platforms Such as Periscope, Pinterest & Instagram

Even though Facebook & Twitter is most certainly at the heart of most social media strategy, that doesn’t mean you should avoid smaller platforms like Periscope, Instagram & Pinterest. You can still create some really innovative marketing campaigns, but the trick is knowing how to use them.

The annual Toronto Silent Film Festival (TSFF) has used Instagram in some ingenious ways in its annual campaign to help promote the festival. They’ve used the platform to previously create flip book trailers of all the films and a time machine timeline celebrating the career of the great Charlie Chaplin.

For 2015, they turned their entire Instagram account into a portal that allows viewers to ‘choose their own’ silent film adventure. Each 15-second video offers viewers a choice on the journey they want to take.

 

  1. Use Social Contests & Quizzes

social-quiz

While this idea isn’t exactly new, it never fails to drum up buzz and it’s a good balance of low risk and high reward. As long as you get the reward right, people will definitely want to share the quiz with their friends.

It also never hurts to offer a large incentive for people to invite their friends to join, such as giving them 5 more contest entries for each friend they invite and 5 more if that friend actually takes the quiz.

BONUS: If you use tools like WooBox or Wildfire to build your quiz or contest, they have this function built it.

 

  1. Persona Marketing

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Every movie and TV show undoubtedly has a character that fans love (or love to hate) and many a campaign has very intelligently played on the audience’s love/hate for the character by creating a persona for the character via social media.

The character of Dr. Sheldon Cooper from The Big Band Theory is a great example. With just over 525,000 fans on Twitter, every single of Sheldon’s quips has the potential to reach thousands of fans, generating hundreds of re-tweets, favorites & comments. It’s great free marketing for the show.

 

  1. IMDB Listings & Advertising

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With millions of people daily looking for information on new TV shows & movies to watch, it’s vital to get your TV show or movie listed on IMDB ASAP.

Be as comprehensive as possible when you fill out the listing for your project. IMDB is a search engine driven by relevance & popularity so the more info you have on your listing; the increase in likelihood that people will find your TV show or film.

 

  1. Utilizing Memes & Other UGC Content

game-of-thrones-meme

Memes are a great way to leverage your audience’s creativity to build content that’s highly shareable that subtly promotes your movie or TV show. The benefits of memes are that they are incredibly customizable, easy to share and take literally no time to produce.

A Google search of “Game of Thrones” memes returned over 2.5 million results.  You can also put together caption contests and fan art as user generated content to leverage your audience’s creativity and collective sharing power.

 

Want more publicity ideas for your next TV show or movie? Stay tuned for our upcoming post on the Top 6 Most Badass Publicity Campaigns of all time!

 

Why Publicity Matters & How to Step Up Your Film Publicity Part 1

mr-nobody

When you have a new film project, web or TV series or a short and you want to share it with people, what do you do? You talk about it with friends and family and you create a presence on social media via Facebook, Twitter, Instagram, YouTube and possibly a few others like Periscope, complete with photos and/or video, making sure, of course, to tag the right people. Right? Of course you do.

But here’s what you might not realize: there’s more to sharing your story and receiving some promotional publicity than putting photos and video up on social media. It’s the quality of what you choose to share.

Of course, I’m not talking about blurry or dark photos-it’d be common sense not to post those. To cover key pivotal moments, you need really good photography. When you think about how great images shape film posters, billboards & websites-it doesn’t seem so far-fetched to have some professional publicity as a long term investment towards a film’s future.

But there’s more that professional publicity can help with than amazing photos & videos. Here’s 3 major reasons why professional publicity matters & how it can help you step up your game in promoting a film or TV show.

Publicity Isn’t Just About Knowing What to Share

the-wolverine-concept-poster

Having a publicist to help promote your project isn’t just about knowing what to share and how to share it. It’s also about knowing when to share a piece of news. Maybe you have an awesome teaser trailer or some behind-the-scenes B roll that hasn’t quite cleared the editing stage or a concept for a film poster but not the final image. Sometimes holding things back can benefit your project in the long run and save you time and energy when it comes to the editing stage -and that’s where having an expert publicist in your corner to schedule things can help.

Publicists Have Valuable Relationships With Journalists

press

Any publicist who knows what they’re doing is bound to have existing positive and influential relationships with journalists. Through these connections, publicists are able to pitch your film/TV show in a way that you wouldn’t be able to (at least, not without spending a lot of time, energy & your own money) and based on that prior experience and knowledge, they know HOW to present your project to a journalist.

These relationships are invaluable and having a professional publicist who knows journalists and talks to them daily-is vital.

Publicity Generates Buzz BEFORE a Film’s Finished

film-buzz

Remember what I said earlier regarding the fact that publicity is sometimes about holding things back? Well, that doesn’t mean that you hold everything back until the film’s finished.

To create an extensive and successful publicity campaign, you need to start early during pre-production and get the jump on having a presence on IMDB as well as creating a plan/schedule for possible publicity events. You should also start early when it comes to getting together teasers of the publicity materials (ie. footage, posters etc.) when you get them.

Want more info on how to step up your game in promoting your film or TV show? Stay tuned for Why Publicity Matters Part 2: Why You Need a Unit Publicist and my upcoming post on Top 10 Best Ways to Promote Films & TV Shows.

How A Film PR Campaign Made an Actor’s First Time at TIFF a Success

Actor Peter Dacunha with Dean Norris at the Remember premiere, TIFF 2015

Actor Peter Dacunha with Dean Norris at the Remember premiere, TIFF 2015

My first time ever doing PR for an actor was a definitive eye opener and a great professional challenge to get as much press coverage off-and on- the red carpet ASAP during the two weeks of the Toronto International Film Festival in 2015. To make the challenge even more intriguing, Peter Dacunha had TWO films premiering at TIFF, the drama Remember, directed by talented Egyptian-Canadian director Atom Egoyan and the horror film Hellions.

 

We had a limited window for press coverage so after interviewing Peter and learning more about the roles he played in both Remember and Hellions. I identified a list of influential mainstream and horror media outlets and pitched Peter and both films to them, getting coverage from national outlets like CP24 and horror media outlets like the Ginger Nuts of Horror. Check out a few of the resulting national and international coverage pieces here and make sure to read my case study! You can see the photos from the red carpet premieres of Remember and Hellions at TIFF 2015 below as well.

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How a Film PR Campaign Elevated Black Land to the Top 5

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One of the best film projects I’ve had the privilege of developing a strategic PR campaign for continues to be the horror film Black Land. Over a three week period, pitching the PR release I created resulted in press coverage from over 14 different mainstream and online horror media outlets from Canada, the US and the UK.

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Promotional image for Black Land

Black Land is a Canadian horror film on how a simple environmental assessment became a horrifying fight for survival, directed by Vancouver-based director Shaine Jones. At the beginning of the 2015 Cinecoup Film Accelerator, Black Land was competing against 99 other films for the grand prize of $1 million and the chance to be developed as a feature film by completing mission milestones each week and garnering votes from the general public

I developed a press campaign and identified a list of influential indie and horror media outlets from all over the world, reaching out to them for press coverage and interviews to help boost Black Land’s visibility among horror fans and general film audiences.

Check out some of the press coverage here from a few awesome horror media outlets & make sure to check out my case studies!

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BONUS: Day 8-The Best Apps & Websites for Planning Your Dream Honeymoon

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Planning a vacation should be about enjoying the journey of discovering all the options of destinations, attractions and activities available to you-and avoiding the stress of last-minute cramming and rushing.

Even after you decide on a destination, you have to make a decision on transportation (flight, road trip, cruise etc.) and decide on what kind of accommodations you’d like to stay in during your vacation and the types of attractions & landmarks you want to experience.

Overall, planning a fun, exciting and possibly romantic trip is all about making decisions. But, the key element to creating the best itinerary for any vacation is a stress-free, seamless decision making process. How do you go about having a seamless vacation planning process? By choosing the right websites and apps, of course. Although large vacation sites such as Expedia and Travelocity have their place, don’t be fooled into thinking that these are the best-or the only-websites for your travel planning.

So which apps and websites should you turn to? Well, I’m glad you asked! As an extra bonus for brides and grooms mired in wedding planning, I’m going to expand my usual top 5 list for this blog series to include NINE of the best apps & websites that I’ve discovered that will help you plan the perfect honeymoon with the itinerary of your dreams!

After all, with all the work you’ve been doing to plan your wedding, you deserve a well-earned, fun, adventurous and romantic honeymoon. Without further ado, here’s the list of top 9 (in no particular order) of the best apps and websites for planning your honeymoon.

1) TripIt Travel Organizer


Why It’s Awesome: TripIt magically organizes all of your travel plans in one place so you can access them anytime, anywhere—in the airport or on the road (even when you don’t have an Internet connection.) Just hit forward to send the team all of your hotel, airline, car rental, and restaurant reservations and they’ll take care of it. Want to add a few notes, links, or recommendations? Just click Add Plans and enter away. The TripIt master itinerary has all the details you need, plus maps, directions and weather, so you can keep calm and carry on. It keeps all of your travel plans in one spot and stay organized with separate itineraries for every destination—ideal for frequent travelers. You can access trip details whenever and wherever you need them—on your smartphone, tablet or online at tripit.com. You can also easily add or edit plans manually right from the app or on tripit.com and receive daily weather forecasts, directions and maps for each destination as well as use map-based search to find restaurants, businesses and attractions, then add them to your trip itinerary in one click.

2) Jetsetter for iPad Hotels & Exclusive Travel Deals

jetsetter
Why It’s Awesome: Jetsetter provides insider access to the world’s greatest hotels, vacation homes and tour packages. With the app you can enjoy panoramic photography, first-hand reviews, and access Jetsetter’s exclusive flash sales — up to 50% off daily. Browse panoramic pictures and 360-degree room tours, read first-hand reviews and grab insider tips and search and discover hundreds of the world’s greatest vacations, from boutique hotels in New York City to charming villas in Tuscany. You can also access Jetsetter’s members-only deals at up to 50% off and iPad exclusive offers without having to join.

3) Dwellable Vacation Rentals

Dwellable_Vacation_Rentals
Why It’s Awesome: Find the perfect vacation rental with this app! Compare thousands of dream rentals right on your iPhone/iPad. It covers all US destinations, including hot spots like Hawaii, Cape Cod, Gatlinburg, Orlando, Outer Banks, San Diego and many others. There are over 80,000 vacation rentals and 1,000,000 photos that you can browse through the regional map and your search results will be automatically filtered by date, beds, price or amenity.

4) Utrip

UTrip
Why It’s Awesome: It’s a European vacation, complete with an interactive map! You decide on your travel dates and it takes you to an interactive map of Europe where you can choose the county and/or city you want to travel to. Then an interactive menu pops up where you can choose your lodging for the trip. Each menu not only has photos of the hotel, descriptions of the amenities and ratings, but once you click to book a room, an interactive map will pop up. The map shows you the locations of all the restaurants, attractions, landmarks and amenities in the area with icons, descriptions, photos, ratings and reviews of each place. It’ll even give you general price ranges that you can expect to spend at each place.

5) YourTour

yourtour
Why It’s Awesome: Not only does YourTour allow you to generate city trips on the spot, but it goes beyond the city setting to offer you visits to whole regions: after all, wouldn’t it be a shame to visit Paris and then find that your adviser never mentioned Versailles to you? YourTour is currently the only travel generator which covers all of a city, one or more regions or even a whole country. What’s more, YourTour will automatically plan hotels to suit your trip and you can make all your reservations in just one click. It’s the only tool that will generate you a real trip complete with reservations based on the preferences and budget you’ve indicated. The YourTour.com website is based on a unique calculation engine that combines mainly hotels and activities in order to generate several million tours in a few seconds. YourTour’s calculation engine matches the attractions and hotels to your tastes and preferences (modifiable in the “Personalize” tab), along with price, distance to be travelled, opening hours, availability, etc.

6) Hipmunk Flight & Hotel Search

hipmunk
Why It’s Awesome: This app is the fastest, easiest way to search for flights and hotels, by comparing all the top travel sites so you don’t have to. Unlike every other travel app out there, Hipmunk doesn’t just show you the cheapest flight first–the app sorts by “flight agony” instead, incorporating important factors like flight duration, number of layovers and price. Hotel results are shown on a map so you can see exactly where you’ll be staying in a destination. You can also read TripAdvisor reviews in the app and turn on heatmaps to see the best areas to stay in based on unique interests like food, landmarks, nightlife and more.

7) Room 77 – Hotel Deal Finder for 200K+ Hotels

room77
Why It’s Awesome: Room 77 is a hotel booking app that helps travelers find the most rates and book the best prices on 200,000+ hotels worldwide. In one search, travelers can compare rates across hundreds of leading travel sites, including Expedia, Priceline, Orbitz, Booking.com, Hotels.com and hotels directly, so they can be sure they are seeing the widest selection of rates and availability to get the best deal. You can easily search and find your perfect hotel from 200,000+ hotels worldwide, see more rates and room categories than anywhere else, so you always get the best deals and save up to 50% with AAA Member and Senior rates. You can also get the inside scoop on the best rooms in each hotel and after you book with Room 77, the team goes behind-the-scenes to get you a room matching your preferences. Want a quiet room or one with a view? They’ll hook you up.

8) Turquoise Holidays Honeymoon Guide

Turquoise_Holidays
Why It’s Awesome: You can discover dream destinations, read top tips of where to go when, what to pack and golden rules from the experts on all things honeymoon. You can learn about Turquoise’s unique gift list service, where your guests can purchase gift cards that will go towards your honeymoon and enter a world of stunning landscapes, turquoise waters, white sandy beaches and once in a lifetime journeys. Features of this app include: honeymoon tips & ideas, interactive guides for 32 countries across the globe, packing tips, budget tips, destination guides including currency, visas and flight information, interactive maps, special offers, beautiful photos and accommodation photos & descriptions.

9) Cruise Ship Mate

quantum-of-the-seas
Why It’s Awesome: Now you can find all cruise ships itinerary in one app! Including the following cruise lines: Carnival Cruise Line, Royal Caribbean, Norwegian Cruise Line, Princess Cruises, Celebrity Cruises, Disney Cruise Line, Holland America, MSC, Oceania, P&O, Cunard, Oceania and Azamara. No matter which cruise line you’re traveling with, you can access all of these features: Cruise countdown clock, roll call, deck plans & cruise ship info, cruise port info (history, maps, locations, weather), excursion info, postcards, cruise itineraries, deck cams, cruising packing list, cruise ship tracker, vacation picture gallery and cruising tips. You will NOT need internet service to use the app on the ship. You can put your phone on “airplane mode” and still use the majority of Ship Mate’s features.

Yours in Wedding & Honeymoon Planning,

Lilian Sue

Day 7-Using Social Media to Leverage Your Wedding Planning-Creating Your Wedding Soundtrack

wedding music

When you’re planning a soundtrack for your wedding, there are three aspects you have to keep in mind: what kind of music do you and your future spouse like, what kind of music do you know that your guests love to dance to and MOST IMPORTANTLY, how do you incorporate both types of music to create a playlist that you AND your guests can have fun dancing to all night long?

If your tastes in music are anything like mine, you’d know in advance that NOT ALL the music that you enjoy listening to is music that you can dance to and there’s a chance that your guests may not agree with your music choices. Not only that, you may not agree with your guests’ musical choices either. How do you avoid a sticky situation where no one enjoys the music and they don’t want to dance?

Do your research into the songs that you enjoy, surely there must be a few rock, rap, pop or alternative songs that people could at least slow dance to. Then create a playlist with some of your favorites as well as some dance-worthy music that you don’t find cringe worthy. Personally, I’m a huge fan of Usher (mostly early 2000’s), old-school Boyz II Men and some Kanye West that could be considered dance-worthy.

So, what’s the easiest way to create your own playlist and have a guest or family member manage your wedding soundtrack for you? I’ve got top 5 of the best apps and websites for creating and managing your wedding soundtrack and getting you the kind of music you want for your reception.

1) Spotify

music-for-every-moment-spotify
Why It’s Awesome: After you download the app (for an iPod), make a playlist using your Spotify premium account OR make one from any account and subscribe to it later using a mobile device that’s logged into the premium account. Set the playlist so that it’s available offline on the mobile device of your choosing. If you’re using a iPod Touch, you need wi-fi long enough to “download” the playlist. Spotify lets you download temporary files to your iPod which last 30 days, at which point you’ll lose access and have to log back in and re-download. Test your setup wherever you plan to have the ceremony, preferably with some of the same songs you’ll be using to see how they sound and how loud they should be.

2) MyWeddingDJ

MyWeddingDJ
Why It’s Awesome: Great for the iPhone, iPad and iPod touch, you can play songs and playlists that are already on your iTunes! It helps you create a Music Plan using your songs and playlists, suggests parts of your wedding you need music for, there are no awkward silences as it fades gracefully for all pauses and stops and crossfades between songs and when you skip a track. It prevents accidental skipping or pausing, takes requests, waits between each song or playlist.

3) Gig Masters

Gig_Masters
Why It’s Awesome: You can literally find any form of entertainment that will play any kind of music you like. From jazz and bluegrass bands to violin soloists, singers and DJs, you can find entertainment to fit your wedding music needs. You can even hire world bands who play Caribbean music, a Beatles tribute band and other entertainers as well such as impersonators, magicians and clowns. It’s definitely the go-to website to hire all kinds of musical and other entertainment.

4) Last.FM

Last.FM
Why It’s Awesome: You can search for all kinds of artists and play their albums for a fee through the Android and iPhone apps, listen to the radio, create playlists and it even has personalized radio stations based on music and playlists you’ve previously created. They have full albums available for all kinds of artists from Incubus to Imagine Dragons, Daft Punk to Kanye West.

5) Djay for iPad

Djay_for_iPad
Why It’s Awesome: For the budding DJ, djay gives you instant access to all your existing songs and playlists on your iPad. Browse your entire music library and easily play, mix, and scratch your favorite songs as an iPad DJ. In Automix mode, djay mixes your favorite iPod playlists with seamless DJ-style transitions. You can customize Automix to your liking by adjusting various transition options such as style, duration, shuffle, and auto-sync. djay’s sophisticated on-the-fly song analysis calculates the beats per minute (BPM) and exact location of each beat, laying the groundwork for a host of other features including Auto-Sync and beat-synchronized scratching. djay’s advanced audio wave form display gives you an overview of a song’s structure and allows you to visually cue to specific points to prepare the prefect transition. Auto-Cut Scratching automatically applies the rhythmic pattern of the currently playing song to your scratches in real-time. Simply touch and move the record with two fingers to create stunning effects and go beyond the possibilities of the analog world.

What makes these websites the best for creating an awesome soundtrack for your wedding? Well, it goes beyond just having a playlist and it incorporates everything from DJs to live bands and all genres of music that fits absolutely every wedding.

With the right tools and websites to help you expand and incorporate your wedding soundtrack, what’s next on the wedding planning agenda? How about planning the perfect honeymoon?

Keep your eyes peeled and stay tuned for your BONUS post on ‘How Social Media Can Help You Plan the Perfect Honeymoon.’

Yours in Wedding Planning,

Lilian Sue

Day 6-Using Social Media to Leverage Your Wedding Planning-Wedding Décor & Wedding Favors

White-Wine-Wedding-Favors

Whether you’re searching for materials to create the perfect centerpieces for your wedding reception or personalizing bottles of wine or photo frames for your guests to take home after the wedding; it’s vital that you do your research.

When I talk about research, I don’t just mean researching what kind of décor and wedding favors are out there that will fit your overall theme. If you’re thinking about personalizing wedding favors or creating your own centerpieces and table runners, you need to do some extensive research to see whether or not it’s worth your time and energy to DIY some décor and wedding favors.

Depending on your creative skill, you might discover that a DIY wedding décor project that you take on may take too much time and energy. Planning all the elements of your wedding is supposed to be as stress-free as possible.

Keeping it in mind that shopping for and creating your wedding décor and favors should be as seamless, relaxing and fun as the rest of your wedding planning; here are the top 5 awesome websites (in no particular order) that I found that will help you find the perfect wedding décor and favors that will fit your theme and your culture, no matter what your culture is.

1) Beau-Coup

BeauCoup
Why It’s Awesome: You can order all kinds of personalized wedding décor and favors, from napkins to fans, wine glasses to photo frames. They also have an extensive section for Disney-themed wedding favors and you can also order edible wedding favors such as tea, wedding cookies and chocolates. In terms of décor, you can purchase lanterns, place card holders, bubbles and everything in between.

2) Wedzu

wedzu
Why It’s Awesome: This website is totally awesome because you can purchase handmade and indie wedding décor and favors from confetti to personalized coasters. You can also order monogrammed vases, place card numbers, wildflower seed wedding favors and spice kit wedding favors. You can also purchase handmade centerpieces.

3) Tree Beginnings

Tree_Beginnings
Why It’s Awesome: For nature and garden inspired weddings, you can come to this website to purchase seeds for wedding favors! You can give your guests thoughtful wedding favors of tree seedlings, sunflower, daises or forget-me-not seeds and even flower bulb favors. If you have gardening fans in your wedding, you can also give them herb wedding favors.

4) InspirAsian Creations

InspirAsian_Creations
Why It’s Awesome: For anyone like me who is looking to plan an Asian cultural wedding, this website is absolutely amazing! It’s got literally everything you could want for Chinese, Japanese, Korean and Indian weddings. You can purchase a double happiness stamp to stamp your invites, a bamboo gift box, takeout cartons for wedding favors and even Asian themed cake toppers. I was blown away to discover that you could even purchase chopsticks as a wedding favor! If you’re having an intercultural Asian wedding, I definitely recommend this website for wedding décor and favors!
5) Vintage Origami

Vintage_Origami
Why It’s Awesome: For the vintage inspired wedding, this website is definitely for you. You can rent everything from vintage glassware to decorate the tables at your reception to vintage luggage and typewriters to give your ceremony site some old-fashioned ambience. They also provide décor accents such as postcards, old-fashioned skeleton keys and candy bowls. Personally, I love any company that allows me to get my hands on vintage typewriter keys and even quill pens.

What makes these websites the best for adding cool and unique wedding décor and favors to your wedding? Well, it goes beyond just having décor and favors for your guests that fit your theme and it incorporates everything from ethnic cultures to garden items that fit absolutely every wedding.

With the right tools and websites to help you expand and incorporate fun wedding décor and favor ideas into your wedding, what’s next on the wedding planning agenda? How about finding cool ways to create your own wedding soundtrack?

Keep your eyes peeled and stay tuned for ‘Day 7 of How to Use Social Media to Leverage Your Wedding Planning-Creating Your Wedding Soundtrack.

Yours in Wedding Planning,

Lilian Sue

Day 5-Using Social Media to Leverage Your Wedding Planning-Finding the Best Photography

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You’ve booked your ceremony and reception venue, purchased your dream dress, ordered your favorite flowers and are en route to completing your custom, creatively unique invites-now what about photography?

Now, when I talk about photography, I’m not just talking about having the elegance, sophistication and the professional edge of hiring a photographer. I’m talking about incorporating the fun crowd-sourcing element of having your guests take photos.

You know your guests are going to have dozens of their own photos of your ceremony and reception that they’ll probably share with you via Facebook or Twitter, so why not incorporate this tendency of your guests into your wedding and give your guests and the bridal party new experiences that they’ve never had at any other wedding?

So what can you do to incorporate your guests’ love of taking photos? Well, I’m glad you asked! Below is a list of the Top 5 apps & websites (in no particular order) that will help you-and your guests-make the most of your wedding photography experience.

1) Lensley Automatic Photo Booth Rentals

Lensley_Automatic
Why It’s Awesome: You can choose between the standard, branded or custom options for a photo booth. Depending on which option you choose, you can receive between 5-8 hours of service, an onsite attendant to help you and your guests with whatever you need, unlimited photo sessions, black and white photos, hosted web gallery and even Facebook and Twitter integration.

2) Sandbox Love

sandbox_love
Why It’s Awesome: Ok, yes, this company is a little different because it focuses on video rather than photography, but I chose it because it goes beyond just videography during the day of the wedding. You have the option of selecting packages that will chronicle your love story through an interview for your guests to view, have the team cover wedding highlights or select a cool package where your guests get to view your reasons for getting married in a unique save-the-date video.

3) Wedit

WedIt
Why It’s Awesome: Looking more into this, I love it because it’s more than just an app. When you sign up, you can receive 5 HD cameras that your guests can use to capture all sorts of photos from your ceremony and reception. You send the cameras back and the staff uploads the footage. Video and photo editing can range from $250-$400, depending on your needs. All shipping fees are included in the price for the cameras.

4) Capsule

Capsule
Why It’s Awesome: Once you sign up on the website, your capsule becomes your very own mini-website and you have several different options to add photos to it and even order your own prints. You and your guests can use their free Android or IPhone app to take photos and have them automatically uploaded to your Capsule and you can add photos to your Capsules with Instagram! Simply hashtag the Capsule join code to see your best instagram shots post instantly to your Capsule. If you have a wedding website on the Knot, it connects automatically with your Capsule and photos are uploaded as soon as they’re taken. You can share photos from your Capsule on social media, your guests can comment and like the photos you’ve posted in your Capsule and, you can use your own digital cameras to take photos and upload them into your Capsule as well.

5) The Laugh Box

Laugh_Box
Why It’s Awesome: It’s a booth-less photobooth! Guest take photos with their phone or IPad, tag them on Instagram or Twitter with a specific hashtag and then the photos are printed at the photo station. That way, your guests can take as many photos as they would like, without having to line up for a turn in a photo booth! You can also create flipbooks by creating a short video clip print, and create a 60-page flipbook in under 90 seconds. Simply amazing! Every rental includes: A custom designed cover, complimentary DVD of videos from your event, set-up and breakdown and 2 full-time attendants and a box of laughs.

What makes these apps and websites the best for adding cool and unique photography options to your wedding? Well, it goes beyond just having an app for your guests to take photos with and it incorporates unique guest interactivity with social media, websites and more-and gives you access to more wedding photos quicker than traditional methods.

With the right tools and websites to help you expand and incorporate fun photography ideas into your wedding, what’s next on the wedding planning agenda? How about finding cool ideas for wedding décor and wedding favors?

Keep your eyes peeled and stay tuned for ‘Day 6 of How to Use Social Media to Leverage Your Wedding Planning-DIY Wedding Décor & Favors.

Yours in Wedding Planning,

Lilian Sue