Top 10 Valentine’s Day Ads

With love in the air this month, how are you celebrating? Are you surfing online stores to find that perfect gift for the love of your life, making something by hand or just sitting down to a fantastic meal?

While I’m uncertain about what kind of surprises will come my way personally, I couldn’t help but be curious about how the world of advertising and business chooses to observe Valentine’s Day. After all, you see print ads in magazines, ads on network television and billboards all over every major city for holidays such as Christmas-what kind of ad campaigns would there be for Valentine’s Day?

After doing some research, I found more than few creative ads as well as a few heartwarming campaigns that have become some of my favourites that I would love to share with you all.

Without further ado… (in no particular order)here are some of best Valentine’s Day ads I’ve ever seen .

1. Watch Out. Love Is In The Air. (Heineken)

Love is in the Air-Heineken

Love is in the Air-Heineken

I chose this one because I love how the fog rising from the ice-cold bottle of Heineken forms the image of Cupid shooting an arrow. It’s somehow much more artistic than other beer ads I’ve seen and it definitely speaks to the theme of love without being too sentimental.

Original Link: designtaxi.com   

2. Levi’s

Valentine's-Levi's

Valentine’s-Levi’s

I like this one because it’s about more than selling a pair of jeans. It’s got some sex appeal, but more than that, it has some genuine affection in it. It’s also simplistic with no taglines or further imagery to obscure the visual of impulsive young love.

Original Link: Creatives in Love

3.  Love Needs  a bit of UpKeep(Wilkinson Sword Hydro 5)

Love Needs a bit of UpKeep-Wilkinson Sword

Love Needs a bit of UpKeep-Wilkinson Sword

Beyond being a reminder to the men in our lives to shave, the message in this ad is definitely true-and not just for Valentine’s Day either. We all have a tendency to forget that love isn’t just magic, that it doesn’t stay constant, nurtured or grow; if the people involved in the relationship don’t want to put in the time and the energy to make it work. It’s a lesson I learn every day, but every once in awhile,  it’s nice to have a reminder.

Original Link: Valentine’s Day Campaigns

4. A perfect day to try out a few new positions (Toyota)

New Positions-Toyota

New Positions-Toyota

This tough-in-cheek ad from Toyota is naughty without going overboard and it also reminds to spice up our love lives every once in awhile. And guess what, you don’t have to wait for Valentine’s Day to do that either.

Original Link: Creatives in Love

 5. Mother Nature please, the room is already paid (Tampax)

Mother Nature-Tampax

Mother Nature-Tampax

Speaking as a woman (without going into details), I will say that it’d be absolutely amazing if an occasion such as Valentine’s Day could control this aspect of life. The ad message gives it a little attitude, a little spunk AND it definitely reinforces the notion of not letting anything-even Mother Nature- stop you from having a good time.

Original Link: Valentine’s Day Campaigns

6. Oops, I Forgot Valentine’s Day Again! (Miller Genuine Draft)

I Forgot Valentine's Day Again-Miller Genuine Draft

I Forgot Valentine’s Day Again-Miller Genuine Draft

I love this one, not only because it’s creative, funny and sweet, but because it’s a genuine effort on the part of one significant other in the relationship to make up for missing Valentine’s Day. The idea of a personalized coupon book makes for a great actual Valentine’s Day gif, too. I should know, I made my sweetheart one for our first Valentine’s Day together.

Original Link: Creatives in Love

7. Love is the language that unites people. English is what translates (Wise Up Intelligent English)

Love is the language that unites us all-Wise Up Intelligent English

Love is the language that unites us all-Wise Up Intelligent English

This one is adorable and so very true. You don’t have to speak the same language or be from the same culture to be in love. Love is a universal language after all and it can bring all kinds of people together. This one in particular also speaks to me because the boy is Chinese, which is my culture. My partner’s cultural background is also in Eastern Europe, Ukrainian, actually and being able to reconcile the two and have a mix of both in our relationship is a source of new discoveries for us both.

Original Link: Valentine’s Day Campaigns

8. I just called to say I love you (Brasil Telecom)

I just called to say I love you-Brasil Telecom

I just called to say I love you-Brasil Telecom

For anyone who has ever had to spend Valentine’s Day or any significant chunk of time away from their loved one, this ad will definitely speak to you. Even just a short phone call is enough to show that you care. I’ve phoned my sweetheart in the past and received phone calls. It doesn’t have to be a large extravagant gift, it’s the thought and the effort that counts.

Original Link: Creatives in Love

9. Happy Valentine’s Day (Nutrient Water)

Happy Valentine's Day-Nutrient Water

Happy Valentine’s Day-Nutrient Water

The various poses of those having fun, in love and experiencing so much joy paint a simple picture. To be in love, happy and healthy is the best feeling in the world. After all, if you’re not healthy, how can you enjoy yourself? Using people in various poses to spell out the words was creative and I definitely commend Nutrient Water for that.

Original Link: Valentine’s Day Campaigns

10. Valentine’s Day is no time to be apart (Wonderbra)

Valentine's Day Is No Time to Be Apart-Wonderbra

Valentine’s Day Is No Time to Be Apart-Wonderbra

This naughty ad does make a good point without being too overboard in the risqué department. Valentine’s Day is a time to spend with the love of your life. But in what capacity, is up to you.

Original Link: Creatives in Love

Some old favourites I couldn’t resist adding…

This next one isn’t really an ad…but it does have to do with Valentine’s Day and it’s one of the sweetest things I’ve seen.

Valentine’s Day-Google

This one happens to be an ad, but a TV ad rather than a print one and it is definitely my top favourite from Super Bowl 2010.

Parisian Love-Google

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